Fifth

Project type
Branding
Services
Branding, Digital, Imagery, Spatial, Strategy
One destination with five unique experiences

Fifth NRE is a jazz club, restaurant, event venue, coffee roastery, grand café, and creative workspace all in one.
Born from the redevelopment of the former NRE site in Eindhoven, it brings five distinct concepts together under one name. For the rebranding and reopening, we developed a strategic brand foundation that unites all elements into one cohesive identity. The visual and verbal style flows consistently through everything: from communication materials and interior design to the people who bring the experience to life.
To celebrate Fifth’s opening, we launched We Are Fifth, a five-part video series showcasing the people and stories behind the brand.
A place where all five senses come alive. One location, yet five distinct experiences. Taste refinement at The Main, hear the warmth of live music at The Stage, feel the energy at The Bar, smell craftsmanship at The Roast, and see your own events come to life in The Rooms. Welcome to Fifth.

Discover something new in a place with history. Tucked away on the iconic industrial and cultural NRE grounds in the heart of Eindhoven, yet a world apart from everything else.

* Time for a coffee

* Time for a coffee

* Time for a coffee

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